It’s extraordinary to think that vision correction technology relies on the same measurements and technology used generations ago. That’s all about to change.

Introducing iZon® High Resolution Eyeglass Lenses - a quantum leap forward in vision correction. Using technology unlike anything else in optometry, iZon Lenses offer a whole new standard for perfect vision.

They not only address your acuity of vision (which line you can read on the eye chart at 20 feet), they also improve the quality of your vision. You’ll see with far more sharpness, contrast and clarity than ever before possible. Current iZon wearers describe it as High-Definition vision.

Lens design should begin with the human eye as the starting place for all lens evaluation and development. Previously, traditional designs were based on optical theory, with little attention paid to the varying elements related to actual vision. Now, HOYA's Nulux ep design takes into account functions such as eyeball rotation to arrive at the overall lens design.

The result: HOYA's Nulux ep offers benefits for every prescription through HOYA Free-Form Design Technology. Each prescription is custom-surfaced using this technology, allowing each lens to be perfectly matched to individual prescriptions providing clear, natural vision no matter where you look.